Competition of Coffee Makers: Nespresso vs Keurig

Competition of Coffee Makers: Nespresso vs Keurig Laura L. Gay Abstract My paper will address the supply chain of Nespresso and its competitor Keurig to other coffee machines. Coffee is not just a drink but an addiction to some. The summary you will review provides a description of the companies along with some historical facts of interest. Specific details are provided for each companies supply chain and sustainability from products offered, purchasing of coffee beans, to interest in farming of the coffee plant for a quality product. My summation will give recommendations as to what Nespresso can do to improve their supply chain to be more in-line with Keurig, while increasing profitability. The Competition of the Coffee Makers Coffee is not merely a drink, to many it becomes an addiction so much so they can’t live without their daily dose. In 2011 up to over 400 million cups of coffee were consumed a day. The choice is to pay the prices of you elixir of choice at a barista or to purchase your own coffee machine making the brew of your craving. Though so many still get their choice of coffee at coffeehouses over 86 percent of Americans get their fix at home. Now comes the important part. What machine do you choose the simple coffee maker or a more complex model that will provide the ultimate barista coffee from Black Decker, Bun, and West Bend to your more sophisticated electric machine Nespresso or Keurig? In my paper I will discuss the supply chain of Nespresso verses Keurig. Organizational Profile In this section I will address the concept of the company along with their focus on business. I will also provide information on where the corporate headquarters are located, number of locations along with the number of employees it counts among the business. The roadmap of the sustainability will show how key it is to growth of the organization. Profile of the Organization Nespresso began in 1986 on the concept to enable anyone to create their own perfect cup of espresso coffee. The company created a product to revolutionize the way people enjoy their coffee shaping global culture. Their focus is on delivery quality coffees with consumers having the ultimate experience. Nespresso competes on the business-to-consumer and business-to business segments. The concept is to allow consumers to enjoy coffee at the highest quality at home recreating the barista experience. The Nespresso system is designed to insure consistent quality in the portioned coffee sector as one of the fastest growing global beverage brands. The production of the Nespresso capsule is produced in one of two state-of-the-art centers in Switzerland. The company is a globally managed business of the Nestle Group. The corporate headquarters is located in Lausanne, Switzerland, in almost 60 countries and counts for over 9,500 employees worldwide. Business Strategy and Structure Nepresso business strategy is the driver for the companies innovation, quality and consumer demand. Their passion for quality and exceeding consumer expectations is the driving force for their continued growth. Their business model masters the quality of coffees from the farmer to the consumer. The company has three Key Growth Drivers: creating highest quality Grand Cru coffees, creating long-lasting consumer relationships and creating sustainable business success. The quality of beans is of the finest selection. Only an estimated 1-2% of the coffee grown meets the Nespresso specific taste and aroma profiles. The innovation of the Nespresso systems deliver a balance of water temperature, quantity, speed and pressure while producing consistently exceptional coffee for their consumers. The company is constantly in touch with its consumers developing interactions that allow them to evolve and anticipate consumer needs. Over 70% of Nespresso employees in the markets are in direct contact with the consumers. Building on Nestlà ©Ã¢â‚¬â„¢s â€Å"Creating Shared Value† principles allowed the development of the Ecolaboration consolidating all the company’s efforts into one framework for partnerships and innovation. Recognizing their responsibility to the environment the company balances economic, environmental and social impact launching the Nespresso AAA Sustainability Quality Program. Supply Chain The supply chain in our book refers to the process that moves information and materials to and from the manufacturing and services processes of the company. Including the supply chain is the process of the products to the consumer. We will discuss how the company promotes sustainability, performance and patterns of change. Current Supply Chain Performance Nespresso reaches its goal for 2013 with meeting its goals the company seeks to further enhance supply chain performance but continuing to focus on key inputs. The company has set new goals for 2020 with expanding its farmer training program in Africa; expand its capacity for collection of aluminum capsules for its coffee pods, and increasing agroforestry program that was rolled out in the supply chain. To support this the company will source 80% of its coffee from AAA certified farms, offer 75% for collection capacity supporting recycling and reducing 20% if its carbon footprint for each cup of coffee. Patterns of Change in the Supply Chain Recently announced Nespresso invested about $500 million in Ghana and many other countries in Africa to boost the production of coffee. The investment is to be broken down over a seven-year period. As part of the supply chain performance the company has launched its AAA program to improve the well-being of farmers while increasing the quality of the product. This opportunity will increase quality beans for coffee production by further increasing sales for the companies coffee machines. The forward thinking will help to acknowledge the growing taste America has for coffee along with the increasing elixir choices. Key Issues in the Supply Chain One key issue for Nespresso machines as a single-serving coffee pod is the company is no longer alone in the market. Keurig Green Mountain a key competitor is now the dominant player with an estimated 130 competing coffee pod makers with over 50 of them designed to fit the Nespresso Machines. With the NE SN.VX + 0.22% for Nespressor and GMCR +1.33% you can see the impact Keurig has to Nespresso’s profitability. In order to combat the competition the company has expanded its sales of the machine in new markets and is keeping its pods competitive. Another key issue is rivals have alleged the company has set unfair hurdles. Competitor Analysis Now that we have completed the analysis of Nespresso we will review several key competitors. The top three competitors will be Keurig, West Bend and Bun. I will provide a brief organizational profile that will reflect the history of the companies. In review of the companies we will address their supply chain performance and their similarities. Key Competitors Keurig was founded in 1981 has more than 6,000 employees, 460 engineers and scientist, over 8 production facilities in America and offers over 250 beverage varieties for their customers. The company believes all consumers deserve to drink for themselves, enable consumers to self-create high quality beverage that will suit their own needs. The company value â€Å"Our purpose create the ultimate beverage experience in every life we touch from source to cup transforming the way the world understands business.† A powerful statement for the transforming the way the world sees business. West Bend is a leader in electric kitchen appliances and has been in business since 1911. The company offers a variety of products delivering performance, quality and value to consumers. Founded in West Bend, Wisconsin the company strives to make kitchen activities easier. It is a privately held company by Focus Product Group International, LLC. The company offers a multitude of coffee machines from commercial to single cup. Bun founded in 1957 developed the first coffee maker for commercial use. They offer both commercial and home coffee makers. The company’s headquarters are in Springfield, IL founded on the core values of honesty, integrity and courtesy. The â€Å"My Cafà ©Ã¢â‚¬  model the company’s first single cup coffee debuted in 2005. The company continues to design and manufacture brewers such as the Phase Brew which heats and only releases water at optimal temperatures developed in 2010. Competitor Supply Chain Performance In review of the similarities of the key competitors they all focus on key initiatives such as quality and innovation. Companies such as West Bend and Bun focus on various electric kitchen products designed for consumer performance and ease. Unlike companies such as Nespresso and Keurig that focus strictly on coffee machines, coffee and tea for consumers as specialty items. The performance for these companies has proven competitive. Keurig the key competitor with Nespresso continues to advance building a resilient supply chain. They support fair trade, building relationships with their suppliers, and track issues driven to impact the company’s business and communities around the world. The company focuses on fair trade that helps to build their supply chain ensuring a stable supply of high quality coffee. Keurig much like Nespresso is at the heart of their fair trade model with a target date of 2020 to improve farmer living under Keurig’s Resilient Supply Chain model. Strategic Considerations and Recommendations In this section we will address the alternative solutions proposed to increase supply chain performance for Nespresso. We will discuss alternative solutions the company can use to enhance profitability. One item of interest in the news we will address is the lawsuit against Nespresso, the lawsuit address unfair changing of the capsule to eliminate competition. Alternate Solutions Proposed One key issue I found upon researching the companies is that Keurig applies research technology for addressing the Rust Leaf problem that impacts coffee bean plants. While Nespresso focused on further education of its farmers to insure quality they should also consider the disease problem that affects the coffee plant. Nespresso is on track with their commitment and goals set for 2020 deadlines. The second key issue is to focus on product offerings such as that of Keurig giving consumers more options for elixirs and broaden its tea products. The company also may want to focus more on consumer feedback like Keurig to gather their interest, what is their likes and dislikes focusing on improvement in these areas. The limited offering of 22 coffees for enjoyment does not address the broader range of coffee coinsures. A solution to Nepresso lawsuit is to meet it head one. The company offers a machine with Pods that are easily duplicated allowing competitors to infringe on the company’s profit margin. Due to the ability of 50 other competitors offering similar products Nepresso decided to change the pod 4 times in one year and then decided to discontinue the warranty on their product if found consumers were not using their pods. With the multiple changes to the pod and the discontinuation of the warranty they not only upset their buyers but the competition. Recommended Solution My recommended solution for the company is to develop a newer more innovative model like Keurig where the ability to copy the pod is near to impossible while phasing out prior models slowly to not have a dramatic impact on its consumers. They need an innovative way of advertising the company’s new offering with the addition of more coffee offerings. The constant changing of the pods has to be costing the company money. Recognize the error in the changes and focus more on your product availability. Addressing a new innovative model, stepping up to address the lawsuit and offering more to your consumer based on feedback will help to improve the brand name along with the company’s profitability. Conclusion A company needs to look for solutions to their supply chain utilizing information with its competitors recognizing what works best. The consumer’s opinion has a valuable impact on your business; making negative changes to help incur your profitability may not be in your best interest. Promoting recycling of the Pod from Nespresso will help members understand the sustainability of the product noting its ability to be reused and the material aluminum is to help preserve the taste of the product. References http://www.nbcnews.com/id/44718031/ns/business-cnbc_tv/t/coffee-addiction/#.VCbG7010xMs http://www.nestle-nespresso.com/about-us/our-company http://www.greenbiz.com/blog/2014/09/24/how-coffee-can-change-world-nespresso-style http://www.greenbiz.com/blog/2014/09/24/how-coffee-can-change-world-nespresso-style http://gbcghana.com/1.1852324 http://blogs.wsj.com/corporate-intelligence/2014/04/17/bad-news-for-nespresso-pioneer-of-the-coffee-pod/ http://www.keuriggreenmountain.com/en/OurCompany/OurValues.aspx http://www.bunnathome.com/about-us http://westbend.com/ http://www.triplepundit.com/2013/07/george-clooney-coffee-pod-problem/

John Brown: Violent Abolitionist :: essays research papers fc

John Brown was born on May 9, 1800 in Torrington, Connecticut. When he was about five years old, his father moved the family to Hudson, Ohio. There, John was filled with the heavy anti-slavery sentiment that was present in that area. This, combined with personal observations of the maltreatment of blacks and the influence of Calvinism, started John Brown on his crusade to abolish slavery. In 1855, Brown and several of his sons moved to Kansas, a territory deeply divided over the slavery issue. Brown was captured after the raid, sentenced to death, and was hung on December 2, 1859 in a field near town. On October 16, 1859, abolitionist John Brown and several followers seized the United States Armory and Arsenal at Harpers Ferry. The actions of Brown's men brought national attention to the emotional divisions relating to slavery On Pottawotamie Creek, on the night of May 24, 1856, Brown and his sons murdered three men who supported slavery, although none actually owned slaves. Brown and his sons escaped. Brown spent the next three years collecting money from wealthy abolitionists in order to establish a colony for runaway slaves. To accomplish this, Brown needed weapons and so decided to capture the arsenal at Harpers Ferry. In 1794, President George Washington had selected Harpers Ferry, Virginia, and Springfield, Massachusetts, as the sites of the new national armories. In choosing Harpers Ferry, he noted the benefit of great waterpower provided by both the Potomac and Shenandoah rivers. Producing of weapons began in 1796. In 1817, the federal government contracted with John H. Hall to manufacture his patented rifles at Harpers Ferry. The armory and arsenal continued producing weapons until its destruction at the outbreak of the Civil War. In the summer of 1859, John Brown, using the alias Isaac Smith, too k up residence near Harpers Ferry on a farm in Maryland. He trained a group of twenty-two men, including his sons Oliver, Owen, and Watson, in military training. On the night of Sunday, October 16, Brown and all but three of the men marched into Harpers Ferry, capturing several watchmen. The first victim of the raid was an African-American railroad baggage handler named Hayward Shepherd, who was shot and killed after confronting the raiders. During the night, Brown captured several other prisoners, including Lewis Washington, the great-grand-nephew of George Washington. There were two keys to the success of the raid. John Brown: Violent Abolitionist :: essays research papers fc John Brown was born on May 9, 1800 in Torrington, Connecticut. When he was about five years old, his father moved the family to Hudson, Ohio. There, John was filled with the heavy anti-slavery sentiment that was present in that area. This, combined with personal observations of the maltreatment of blacks and the influence of Calvinism, started John Brown on his crusade to abolish slavery. In 1855, Brown and several of his sons moved to Kansas, a territory deeply divided over the slavery issue. Brown was captured after the raid, sentenced to death, and was hung on December 2, 1859 in a field near town. On October 16, 1859, abolitionist John Brown and several followers seized the United States Armory and Arsenal at Harpers Ferry. The actions of Brown's men brought national attention to the emotional divisions relating to slavery On Pottawotamie Creek, on the night of May 24, 1856, Brown and his sons murdered three men who supported slavery, although none actually owned slaves. Brown and his sons escaped. Brown spent the next three years collecting money from wealthy abolitionists in order to establish a colony for runaway slaves. To accomplish this, Brown needed weapons and so decided to capture the arsenal at Harpers Ferry. In 1794, President George Washington had selected Harpers Ferry, Virginia, and Springfield, Massachusetts, as the sites of the new national armories. In choosing Harpers Ferry, he noted the benefit of great waterpower provided by both the Potomac and Shenandoah rivers. Producing of weapons began in 1796. In 1817, the federal government contracted with John H. Hall to manufacture his patented rifles at Harpers Ferry. The armory and arsenal continued producing weapons until its destruction at the outbreak of the Civil War. In the summer of 1859, John Brown, using the alias Isaac Smith, too k up residence near Harpers Ferry on a farm in Maryland. He trained a group of twenty-two men, including his sons Oliver, Owen, and Watson, in military training. On the night of Sunday, October 16, Brown and all but three of the men marched into Harpers Ferry, capturing several watchmen. The first victim of the raid was an African-American railroad baggage handler named Hayward Shepherd, who was shot and killed after confronting the raiders. During the night, Brown captured several other prisoners, including Lewis Washington, the great-grand-nephew of George Washington. There were two keys to the success of the raid.

McCain Foods Essay

McCain Foods is a Canadian company that produces potatoes and provided all sorts of fries to their customers all over the world. McCain Foods Company is a well-known potato producer. McCain also competes with public companies such as Kraft Foods, Aviko and ConAgra Foods which have a clear advantage in terms of raising capital because they are also producing potatoes as their main product. Private ownership puts the company at a competitive disadvantage. Even so McCain Foods Company tries to inform their customers by doing campaigns and promotion by giving points and free deliveries. Consumer food expenditure on ready-to-eat foods continues to rise due to the success of new dining concepts, and changing lifestyle. Demographic factors, such as more families with working women, smaller family sizes in general, and more disposable income coupled with less disposable time has spurred this trend. Since McCain Foods is more focused on business to business they are partnered with few companies that will help them in packaging, in examining their potatoes quality and distribution. Due to the changes in the external environment that impacts McCain Foods Company sale rates, they made changes to improve their potatoes quality to maintain their customers demand. Such us, using the sunflower oil that reduces saturated fats by 70% instead of using regular vegetable oil. This is made because mainly McCain Foods have a strategy to keep a good relationship with their farmers and customers In the Netherlands, McCain Foods Company is located in Lelystad where the corps are grown and distributed. The distribution of McCain Food products are done by road to the other European countries and ships to be distributed to other countries outside the European region. McCain Food Company McCain Foods is a company located in Canada and a privately owned company established in 1957 by four brothers namely Wallace and Harrison McCain, supported by brothers Andrew and Robert. McCain Foods is the world’s largest manufacturer of frozen French fries and potato specialties. McCain foods also perform in helping the environment and achieved several Charitable Initiatives such as â€Å"Feeding the hungry and supporting education in South Africa† and â€Å"Supporting sport in the UK for ? 5 million to UK Athletics â€Å". McCain Foods is the largest French fry producer in the world, claiming a global market share of almost 33%. (4) McCain operates globally with over 57 production and manufacturing facilities across six continents. The company’s products are available in thousands of restaurants and supermarket freezers in more than 125 countries around the world. The company has least presence in the developing organic foods segment. Natural and organic food products segment is one of the fastest growing categories in food retailing. The company has not acquired any organic brand companies nor has it launched organic products. Internal environment McCain foods  is an organization that has the motto: â€Å"McCain it’s all good†. Their actions, decisions and behaviors are guided by their values and Code of Conduct. McCain is trying to make their business to be more like a family business. Because some companies are known for the products they make, and some are known for the people who make them while McCain likes to be known for both. Their strategy is to keep a good relationship with the farmers and their customers. As it is shown in Graph (1. 1), McCain Foods makes contracts with their supplier partners and grower partners, even though the number of the supplier partners is greater than the grower partners. They also employed a lot of employees to work in their company. With these big numbers McCain Foods is also trying to maintain their relationship with their employees and partners, because these numbers tells us that McCain more or less is depending on their supplier partners, the farmers, and employees. Same thing goes to the Supplier partners and Employees of McCain Foods. This means that there is a mutualism relationship between McCain, the employees and their partners that will bring a good result.

Save Dispute For People

Save Dispute For People Save â€Å"Dispute† For People Save â€Å"Dispute† For People By Maeve Maddox The verb dispute, like contradict, connotes disagreement. Unlike contradict, dispute does not work equally well with human and nonhuman referents. The following â€Å"clickbait† headline illustrates what I mean: 13 Facts That Will Dispute The Person Who Says Reagan was a Great President Facts or people may contradict, but only people dispute. The verb dispute entered English from Old French in the thirteenth century with the meaning â€Å"to contend with opposing arguments; to debate or argue.† That remains the chief meaning. Another meaning is â€Å"to challenge.† Here are examples of correct usage: The people are tired of  political parties disputing among themselves, he says. How to dispute an error on your credit report Some Experts Dispute Claims Of Looming Doctor Shortage Scientists offered cash to dispute climate study Here are examples in which the verb dispute is used where contradict or another word or phrase would be more apt: There is no evidence in the record that will dispute the fact that Tiger Inn does not invite guest lecturers to speak on its premises. If a person strongly believes in something, any fact that will dispute their point will be automatically denied. The following example from a site belonging to a Spanish speaker seems to use dispute in the sense of contend or perhaps prevail: Fourth step, we must begin to interpret our strategy by thinking about  tactical  actions. These are  the concrete facts  that will dispute over the space of our adversary. I suspect that dispute may be going in the direction of an all-purpose synonym for contradict because it is shorter than most of the alternatives. Meanwhile, careful writers will think twice about who or what is doing the disputing and save the verb dispute for people. Synonyms for dispute in the sense of â€Å"to argue† or â€Å"to voice disagreement†: debate discuss exchange views quarrel disagree clash fall out wrangle bicker squabble Words and phrases that may be used with nonhuman referents in the sense of contradict or refute: contest [kon-TEST] disprove prove wrong prove false debunk discredit invalidate confute conflict with be at odds with be at variance with be inconsistent with run counter to disagree with Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:50 Synonyms for â€Å"Leader†English Grammar 101: Verb MoodContinue and "Continue on"

Essay on Educational Philosophy

Essay on Educational Philosophy Essay on Educational Philosophy My Educational Philosophy Final Draft No two human beings are exactly alike. With that, no two humans will learn and use the information they acquire in the same way. Not everyone is strictly one type of learner. I believe that there is no perfect philosophy. I believe everyone finds features from more than one philosophy that they agree with. Eclecticism fits exactly what I believe. No philosophy fits every learning strategy in every situation or all students. I think that behaviorism and constructivism are huge parts of the way humans learn. People learn from their experiences and by observing experiences of other people. Students should be doing activities that put them in real life situations so they can use prior knowledge to build from. If someone touches a hot burner on the stove they will burn their hand. They received a negative consequence for their action. Because of that experience they will most likely not want to touch the hot burner again. I believe that students should be rewarded for their achievement s, but I do not believe that they need a â€Å"prize† every time. I agree with some views of Progressivism. Everyone must be constantly learning and rediscovering to stay up to date with the world around them. The world is ever-changing. Education is used to learn how to solve problems and discover our surroundings. Students are constantly changing and adding to what they know as they learn new information. Teachers should not be in the classroom barking orders all day, but be on the side lines guiding the students in the correct path. My educational views above are very similar with the views of John Locke. He believes that when a human is born their mind is a pure, blank slate. Every situation one encounters, helps shape their ever-changing mind. Like Locke, I believe that there are two different kinds of experiences, sensation and reflection. Sensations tell about the things in the external world and reflections are about the operations and processes of our own minds. The human mind is active. Every day it stores hundreds of simple ideas and can combine them into a variety of intricate ideas. In my classroom I will be sure to know every student’s needs and learning difficulties. Being in Deaf Education, every student will be different. Some may have hearing aids, or cochlear implants. I

Canadaian Studies Assignment Example | Topics and Well Written Essays - 1500 words

Canadaian Studies - Assignment Example Although the nation has been doing fine without the law, some quotas have taken advantage of this laxity and have involved in murderous activities in praising the abortion. In the past 11 years of great experimentation without the law, it has been revealed that, although there is no law against abortion, doctors and women have exercised the right to abortion responsibly, without the need for any legal restrictions since their conscience do not allow them to do so (Marshall, 1988). Due to lack of the laws and regulation restricting abortion, Canadian citizens, especially doctors have had a share of difficulties in attempting to deliver accessible abortion services to women in part of the world that illegalizes abortion. Unfortunately, semi-skilled legislators who cannot support the improvement women’s access to safe and legal abortion currently govern some parts of Canada (Marshall, 1988). The access to medical and healthy abortion has also been hindered by bigger size of the country, least populated nation according to its size. This has made it difficult to the country to make available abortion services to Canadian women (Marshall, 1988). Furthermore, the government does not fund several abortions clinics thus forcing women to attend hospitals abortion services. Unfortunately, Canadian hospitals are not the easiest or most reassuring places to acquire an abortion (Marshall, 1988). A second problem resulting from the lack of anti-abortion law is anti-choice harassment and violence to Canadian women and doctors in other parts of the world. For example, three Canadian abortion specialists have been shot dead in the last 5 years, by American terrorist who is anti-abortion. Some of the Canadian citizens especially, women have been deported back to Canada for practicing abortion in cultures and nations that have strict laws limiting abortion. The country also had had poor

The Immortal Life Of Henrietta Lacks ( summary of part 2 of the book) Essay

The Immortal Life Of Henrietta Lacks ( summary of part 2 of the book) - Essay Example Due to the fact that at its peak around 20,000 test tubes a week were being produced at Tuskeegee, it was at this juncture that the idea of personhood began to be diminished within the eyes of the researchers. HeLa became less and less of a person and more of a resource and a medical material rather than evidence of an original human being that gave rise to such cells. As with previous chapters within the book, the author runs between analyzing the medical research that is being carried out on the â€Å"still living† cells of Henrietta while contrasting this with the life that her children and family she left behind experienced. Although the medical experimentation was continuing and advancing, Henrietta’s family was experiencing trauma as a direct result of the lack of a mother. The children bounced from one location to the next, at one location the 2 year old girl was sexually abused, until they finally were reunited with Bobette and moved in with her. The author juxt aposes this personal story with the fact that HeLa was beginning to experience a great deal of discussion in the media of that time as news articles began to be published. Due to the fact that doctor-patient confidentiality was becoming an issue at the time, the patient was merely referred to in the news stories as Helen L. The author further uses this personal commentary to discuss the grave site of Henrietta. She juxtaposes the fact that the tomb itself is unmarked with the fact that the only remainder of Henrietta still in this world is her children and the cells which have continued to be kept, monitored, and multiplied. Chapters 18 and 19 tell the dual stories of trouble that the scientists faced with contaminated cell lines and the personal problems that Henrietta’s children were experiencing; no doubt as a function of her early passing (Skloot 129). Firstly, the medical experiments revealed that at some point, some of the cells in question had been contaminated with ot her lines; this meant that the rigor of the research was called into question and the researchers must go back and trace the mutations as a function of this contamination. Furthermore, the author juxtaposes these research issues with the fact that Henrietta’s children began to experience major issues of their own. The book proceeds to tell the story of the way in which HeLa’s cells have been found in 18 cell lines that have been used for cancer research. This revelation is juxtaposed with the personal story of Rebecca’s meeting with the Lacks family in early 2000. As she discusses the result of the experiments and the way in which HeLa’s cells have been used, the Lacks family is angry. First they are angry at the fact that Henrietta’s cells have been taken according to them â€Å"without her consent† and second they are angry due to the fact that they believe a great deal of money has been made on the sale of her cells. As such, the family d emands a share of that money. The darker side of humanity is herein presented as the medical advancement that has been made possible through the use of Henrietta’s cells is broken down as a function of its money making potential to the surviving family members. The analysis continues to depict a family that is not only interested in the overall privacy of their family but also worried by the fact that they